- It’s a business sector that makes money gathering consumers attention, repackaging and reselling it to advertisers.
- The attention merchants
- extracting eyeball minutes has become more lucrative than extracting oil
- smartphones have played a key role since they people were convinced to look at their phones a lot
- critical use is a problem for the digital attention economy
- users should not be restricting their exposure to social media consciously
- Facebook researchers claim social media poses mental health but using it more can help
- Tipps to survive
- Use social media like a professional
- try to extract large amounts of value for professional and personal life, while avoiding much of the low-value distraction these services deploy to lure users into compulsive behaviours
- e.g. thresholding (only see tweets with 50 likes or retweets)
- try to extract large amounts of value for professional and personal life, while avoiding much of the low-value distraction these services deploy to lure users into compulsive behaviours
- Embrace Slow Media
- it’s a general commitment to maximize the quality of what you consume and the conditions under which you consume it
- consume media with a mindset of slowness
- limit your attention to the best of the best
- small amount of high-quality offerings is usually superiour to a larger amount of low-quality
- isolate news consumption
- try to ritualize it by chosing a location that will support you in giving your full attention to the reading
- download articles in advance (learn to use getpocket wisely)
- Use social media like a professional
Attention Economy
Links to this note
- Digital Minimalism
- Konsum und Aufmerksamkeit
- Dabei wird uns ständig die Zeit und die Aufmerksamkeit (Attention Economy) geraubt, so dass wir gar nicht mehr darüber nachdenken, ob die “Konsumgüter” sinnvoll sind oder nicht
- on the [Attention Economy](/t/attention-economy/)